Market Analysis & Information
Main Actors and Forces in the Market
$3.00
Markets and Structure of Flow
$3.00
Levels of Market Definition I
$3.00
Levels of Market Definition II
$3.00
Market Potential, Sales Potential, and Sales Forecast
$3.00
Market-Space Diagrams
$3.00
Market Fragmentation and Market Reconsolidation Stages
$3.00
Hypothetical Market Structure
$3.00
Market Share and Profitability
$3.00
Maximum Market Potential and Current Market Demand
$3.00
Segmentation, Targeting, Positioning
$3.00
Segmentation Impacts Strategy and Structure
$3.00
Different Segmentation of a Market
$3.00
Segments and Supersegments
$3.00
Market Segmentation Strategies
$3.00
Three Alternative Market Selection Strategies
$3.00
Segmentation Hierarchy: Mass Market to Mass Customization Strategies
$3.00
Market Segmentation of the Small Business Market
$3.00
Forces That Shape Segment Attractiveness
$3.00
Five Forces Determining Segment Structural Attractiveness
$3.00
Barriers of Profitability
$3.00
Five Patterns of Target Market Selection
$3.00
Factors Affecting the Choice of Target Markets
$3.00
The Product-Positioning Map
$3.00
The R&D Effort Portfolio
$3.00
Management of Industrial Customer's Portfolios I
$3.00
Management of Industrial Customer's Portfolios II
$3.00
Model of Industrial Organization Analysis
$3.00
Shifting Company Orientations
$3.00
Evaluating a Market Opportunity
$3.00
Demand-Technology-Product Life Cycles
$3.00
Sales and Profit Life Cycles
$3.00
Stages of the Competitive Cycle
$3.00
Companies in a Mature Industry
$3.00
Fundamental Forces That Shape Differences in Customer Needs
$3.00
Fundamental Forces That Drive Differences in Business-to-Business Customer Needs
$3.00
Customer Adoption and Market Development
$3.00
Customer/Product Profitability Analysis
$3.00
Typical Customer Needs by Firm Size
$3.00
Key Differentiating Factors among Customer Segments
$3.00
Bridging the Divide between Demand and Supply: The Power of Continuous Differentiation
$3.00
What is Your Future Demand and How does it Matter Today?
$3.00
Strategic Flexibility: Core and Contingent Strategies
$3.00
An Interactive Customer Management Approach
$3.00
New Approaches to Customer Segmentation
$3.00
Technical and Infrastructure Requirements for Integrated Insight Management
$3.00
Needs and Attitudes of Similar Life stage and Demographic Mix: Grocery Store Example
$3.00
